Empower
Users

Know Where You Stand:  Before commencing any User Experience enhancement, establish benchmarks and gather feedback on your product. Tracking and analyzing user behavior is the best way to understand areas…

Boil it Down: Chances are Pareto’s principle applies to your application: 80% of the usage of your application is focused on under 20% of your features. Before we talk about…

The Right Data: The challenge isn’t getting data - data is everywhere.  The challenge is centering the graphic on relevant, timely (or timeless), and most importantly, fascinating data. So, ask yourself:…

Create an Inspiring Mission: When teams don't have a clear mission & roadmap, projects go off course, even when the team shows plenty of initiative and drive. We find many…