Shaw was looking to Toolbox to simplify the user experience and increase brand perception. The goal was getting customers to use their site as an educational and buying resource, rather than going straight to sales reps.
Shaw was looking to Toolbox to simplify the user experience and increase brand perception. The goal was getting customers to use their site as an educational and buying resource, rather than going straight to sales reps.
Toolbox conducted comprehensive research and engaged key stakeholders to ensure the new design aligned with evolving business goals. By combining intuitive design with strategic content structure, the new site empowered customers to self-educate, boosted trust in the brand, and positioned Shaw Turf as an industry leader.
Toolbox conducted comprehensive research and engaged key stakeholders to ensure the new design aligned with evolving business goals. By combining intuitive design with strategic content structure, the new site empowered customers to self-educate, boosted trust in the brand, and positioned Shaw Turf as an industry leader.
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