TB9 INVOLVEMENT Product Strategy, UX, UI Design, Development
The SweetSpot Wine App — “the Pandora of Wine” — is the vision of entrepreneurs Jim Cramer and Terry Muldoon.
SweetSpot provides a customized and location-based wine recommendation engine while also providing relevant education suited for wherever the user is within their wine journey. SweetSpot answers the question for novice or more advanced wine drinkers of “What wine should I drink?” A question which can often be agonizing when one is confronted with an extensive and complicated wine menu.
Toolbox worked with the Sweetspot visionaries to develop a beta application with the React Native framework which deploys to both iOS and Android platforms.